They try to provide developers with some useful number crunching on how and when to determine if their application is “sticky” and modulate price and ad support, but they also show some things that are interesting from the user perspective:
- We don’t use free apps that much. Sure, we download them by the gigabyte-full, but after a few tries, it’s buh-bye. If we pay for it, we probably need/want it more, and hence use it more.
- We keep using games longer than any other type of app.
What about you? Do you stop using free apps faster than paid? And what apps do you keep using?
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